Promotional items for the Construction Industry
Road Signs, Custom Signs, Printed Mesh Fencing, Banners, Interior Signage
Within the construction industry, there is an often under-used marketing advantage which other industries simply do not have. Unfortunately, many companies do not recognize the opportunity and miss out on some hugely effective yet low cost marketing opportunities.
What is it? Whenever a construction company begins a project, in the same way as there are numerous safety inspections and various other assessments being done, a marketing assessment should be done. Every construction site whether big or small will have various opportunities and options to promote the company doing the work. With just 30 minutes of assessing the location, it will be clear where the majority of passers-by or road traffic will be, what parts of the site they will see and so from there, the optimal places to position some Road Signs, Promotional Signs, Printed Mesh Fencing and Banners. This quick assessment can deliver a huge return on the short time investment it requires. From there, you can decide what you need to order to suit the site.
Outdoor Promotional items for the Construction site
So many construction sites are surrounded by boarding and mesh fencing which either are plain or blank, or which simply have the name of the company – which is better than nothing. However, a little imagination is all it will take to transform these generally poor looking surrounds into attractive and positive features which create a positive image of your company.
Use custom signs to communicate your company values, your environmentally conscious approaches to your work and the manner in which you respect the area you are working in. In longer term construction sites, use these spaces to communicate how what you are creating/renovating will positively improve the area.
Not sure what to say or show? Consider and try out some of the following ideas as promotional items for the construction site:
- Images of the finished project
- Details of the finished project’s uses
- Details about the size and scope of the project
- Some positive quotes related to the project – e.g. On a school construction project use “Remember that our nation’s first great leaders were first great scholars” – JFK.
The positivity shown in this way will create a positive mentality towards the project in the local area, which can also work in your favor if there is an issue such as delays or planning.
What are you waiting for?
Contact the experts at Colorado Canopies today to discover exactly how you can positively promote your company and build your reputation with unique, customized and professional promotional items for the construction site.