Everything You Need to Know About Vehicle Wraps
Vehicle wraps and graphics have the best potential to be an economical marketing option for your business. Since this application is still relatively new to the industry, and advances continue to happen, there is a ton of information that you need to know in order to insure that you are making the right choice for your company. It is very common to have questions and confusion regarding this topic. Whether it’s good or bad for the paint, the investment value, or nearly everything involving wrapping a business vehicle. Let’s dive into this together to make an informed decision and protect your business assets.
First, let’s get into the dirty myths that surround vehicle wraps.
Myth #1: You Cannot Wrap a Leased Vehicle
Wrapping a leased vehicle is actually common practice. Many companies will lease their business vehicles. These vehicles are wrapped across the country everyday without incident or damage done. With that, you must always read very carefully what your lease agreement is.
Myth #2: A Vehicle Wrap Will Damage Your Paint
This is actually quite the opposite, a vehicle wrap can actually protect your paint. If the paint is fully cured and in good condition, a vehicle wrap will prevent exposure to UV rays, abrasions from dirt, particles and resins, and other environmental elements. We know that your business vehicles are a valuable company asset and protecting them from damage is a serious responsibility that we take seriously.
Myth #3: It is Difficult to Remove a Vehicle Wrap
Vehicle Wraps are designed to be removed. Here, at Colorado Canopies we use Solvent inkjet printing, which is used to produce large format signage with solvent based ink as opposed to water-based. While this does allow for insured low damage over a long amount of time and will stick to your vehicle as long as you want it to, it can be removed with no damage to the vehicle. With a little heat, the vinyl should cleanly lift away from the car or truck.
Myth #4: Vehicle Wraps are Expensive and Not Worth the Investment
The answer to this myth varies! A lot of companies will tell you how great vehicle wraps are in comparison to traditional paid advertising. This is completely true! On a cost per impression basis, vehicle wraps are more likely to reach more potential customers since you’re always on the go and people are always on the road. You don’t have to pay for air time or ad space because the vehicle is yours. This is a huge contributor to the wrap’s economical value. At Colorado Canopies we offer a variety of options for your vehicle. From simple decals/vinyl lettering to partal wraps and full wraps, we can ensure that you get what you are looking for within your budget.
We know we covered a lot of information within this wrap myth busting session. Don’t hesitate to ask any questions you have regarding your options for your vehicle.