- Have things slowed down?
- Is your store exterior looking a bit shabby?
- Could your displays do with more oomph?
The simple solution to all of these issues is Display Flags.
Display flags, unlike normal flags, do not require windy conditions to show their message making them ideal for both indoor and outdoor use as well while still being lightweight, easy to assemble and most of all – effective.
Applications for Display Flags
Display flags can be used almost anywhere.
For your store exterior, you can group 3-6 flags in a row and liven up a run down appearance. Catch the attention of passers by with flags that promote you, new products or special offers. By informing passers by of what you offer, as well as brightening up even the most worn down area, you create a sense of appeal about your store.
Inside, use display flags to highlight any area such as special offer displays, specific departments, demonstration areas and anywhere else. These will be seen from far across the store and so will draw people to them and therefore, to the products.
At your front door, highlight your store by having two “guardsmen” flags, one on each side to ensure people cannot miss you and to draw them in with special offers or product promotions. Much like you would do with small trees at your home, this “guardsmen” method draws the eye and when the flags are well designed, they add to the appeal of the background.
Best ways to use Display Flags
Display flags are lightweight, fully customizable, low-cost, easy to assemble and move around.
Given the customizability of display flags, you can really make a high impact with very little effort or expense. Use the flags to promote a specific product with an image of the product, a tagline and an impactful incentive such as a discount, limited availability, for a limited time only, etc.
Like all marketing materials of this nature, it is vital that your flag is clear, simple and eye-catching. Its purpose should be absolutely clear without too much detail as the space is limited and small text will not be seen. Instead, use a strong image, coordinated color as a background and enough text to entice someone to want to know more. That is their purpose, to draw attention.
To make the most of this attention, ensure staff know all about the promoted product, have plenty of stock available and even have a product open on display so it can be examined. The key here is to take advantage of people’s natural curiosity when they see a display flag. These attractive marketing products stir up curiosity and this is why they are so effective.
Want to know more?
At Colorado Canopies, we know flags. Talk to us about what you want to achieve or even what you can achieve with a well made flag display. We will be happy to discuss color and design with you and give you the result you are looking for. These fully customizable flags should catch the eye so let us work with you to ensure they are at their best.